Tuesday January 12, 2010Welcome to Zerofootprint News
Dear Ksenia,
As we reflect on the past decade, it is inspiring to see the great many people working to combat climate change, from folk heroes to CEOs of major corporations, to leaders of many NGOs. When Ron Dembo, CEO and Founder of Zerofootprint, came back from Copenhagen, he brought back a positive message from Governor Schwarzenegger – “Let's not wait for national governments; change will come from grassroots action, private organizations, cities, states and provinces.”
Last week, Ron was one of the many innovative thinkers to gather at the Sustainable City Finance Conference, organized by Urban Age Institute
to explore funding options for urban economies wanting to make the transition to a lower-carbon world.
Governments and corporations can successfully partner in order to accelerate projects that promote green growth. The proposed cap-and-trade system and carbon taxation work for large emitters, but a simpler alternative solution is needed for individuals and small and medium-sized enterprises (SMEs), who between them contribute about 15-20 percent of global carbon emissions.
Green Credits provide an alternative based on rewarding citizens after they have taken actions to reduce their emissions. For every verified action that a citizen takes to reduce their footprint, they are awarded Green Credits. The credits can become the single currency for all green initiatives. Green Credits replace existing programs of grants and subsidies for carbon reductions, and reward new forms of action. The credits are redeemable as tax deductions - one Green Credit for one tax dollar. The large emitters fund this program via government carbon tax or cap-and-trade programs. Click here to read more….
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Coming Soon at Zerofootprint
We have exciting new initiatives coming up. Stay tuned for:
Upcoming Events:
1) Zerofootprint will be part of Lexus Hybrid Living's Eco Village at TED2010: What the World Needs Now…, in Long Beach, CA February 12, 2010.
2) Zerofootprint at the World Urban Forum 5: The Right to the City-Bridging the Urban Divide, in Rio de Janeiro March 22 – 26, 2010.
3) The building Re-Skinning Award submission deadline is quickly approaching! For more information visit: http://thezeroprize.com/re-skinning-award/
Upcoming Webinars:
March 22, 2010: "The Data Challenge of Carbon Reporting” – click here to sign up for more information.
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Best Wishes,
Zerofootprint
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